For a typical first-time visitor (referral or local-pack click). Most never see all 5 stops - they shortcut after step 2 or 3.
Step 01
Land on home
Hero pitch in 8 seconds. Sees gold CTA. ~38% click immediately.
Home
Step 02
Validate credibility
Skims case studies + testimonial. ~60% take this detour.
Work or Case Study
Step 03
Check the price
Confirms $0-today is real. Reads revenue-share fine print.
Pricing
Step 04
Verify process
Wants to know what 6 weeks looks like. Reassured by off-ramps.
Process
Step 05
Book the call
Calendar visible. 4 fields. Confirms within 24h.
Contact